Our focus is providing information and a forum that members can use to assess input costs and market position relative to the industry and peers, with the objective to improve returns to the ranch.

We operate within the boundaries of the Capper-Volstead Act, which allows farmers and their cooperatives to act together collectively to bring their products to market.

In many cases the information we collect is unique to our members. Coop-based information is not available to non-members.

Members also have access to the registered tagline “Where Good Food Begin”®, and all associated marketing collateral.

The Cooperative does not dictate where growing deals should be relative to the market or peers. It is up to each individual member to determine how to best structure their own deals.